Watching Allie Kelly How To Make Your Site Visible With SEM
SEM, or Search Engine Marketing is how a site optimizes their search for your products.
PPC is paid search. Eg. Banner Ads
SEO is Search traffic from organic search
Discussing where to invest, and what to invest in Google Search.
Optimize your ads with testing and different ads.
Figures from Experian Hitwise found that traffic to social networks made up 11.9% of all UK internet visits in May, whereas search engines accounted for 11.3%. Traffic to Facebook accounted for 55% of all social network visits, which was triple the amount YouTube got. Twitter is now the third most popular social network, followed by Bebo and MySpace.
Two out of three people online in June 2006 visited a social networking site. In fact, 1 out of every 20 website visits is to a social networking website. Experts say that social networks are starting to eclipse traffic from the major search engines Yahoo! and Google.
Bryant,
Thanks for the great info!
Andy
Our experience is that the traffic that comes to our web site from our blog is the highest quality traffic we get, based on conversion rates. By following these eight rules, you can start to reap the results of blogging for your business.
What eight rules?