Today I have the Virals of Love for you. This is…a special look at how to use viral video marketing through the unique lens of humor. Please keep an open mind and do not drink any beverages as you watch this video.
Other than that enjoy!
Virals Of Love
Explaining The Virals Of Love
Why did I do this video? Well, one it was Valentine’s day and it seemed expensive to mail everyone who reads this blog a card and a heart shaped candy that could have been made in 1954.
Second, I want to show you that different can be interesting to your clients. Often we are stuck in social media, afraid of what we can until we forget to act on what is possible.
Now, I am not saying you have to do exactly what I do. Then Maroon 5 would need another song called Moves Like Andy. Instead, you need to create a niche where you can be different than your competitors. There is no better place to do this online than through viral video marketing.
Third, you do not have to be different everyday. As you might have noticed I do not do a lot of these song and dance routines often. One, so I will not blind the children. Two, because it just would not work that well (That being said, please share this so I do not look like a lonely weirdo. At least, I can be an weirdo with friends.)
With this being said, go forth and be yourself through your social network marketing pursuits. You will find that people are much more attracted to the interesting version than the stodgy, never takes a chance version that puts people to sleep. In the meantime, please enjoy this interesting look at viral video marketing through the “Virals of Love”!
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Video has never really had a strong presence in my marketing but I see so many people having great success with it. I intent on using it more and more. Thanks for providing a great example of how to take advantage of the viral nature of video, it sure has worked to get the creative juices flowing.
I just replied but the comment has not appeared so I am writing again just to thank you for being real and reminding me of the value of humor. It is so easy to become serious when creating a video. And the goal is to have fun and draw people in to want to hear more.
Warmly,
Dr. Erica
Dr.Erica,
Thank you so much! Appreciate the warm thoughts!
Andy
Very inspirational Andy! Well timed for me to because I’m taking today as a “planning” day. I’ve been digging into various ways to specialize in my niche and one comment in a webinar really got me to thinking – “do what the others are not”. Now at face value that seems really simplistic – but if you really think about it, it’s very much like something Seth Godin would say about innovation. It’s easy to copy someone else, maybe even do it better – but to come up with something totally unique – now that is a real brain twister to get excited about!
Marquita,
Thank you very much! Completely agree with the do what others do not. I have a lot of ideas that are twists upon current ideas. The great ones are the completely unique ideas.
Andy
Thanks for the video I enjoyed watching it. Great explanation about the Virals of Love, video marketing has been popular to all marketers nowadays. Pictures are worth thousands of words just like video.
Shameka,
Thank you very much! Video marketing is a great way to increase traffic.
Andy
You have a nice cat)) I liked it!
Very funny Andy… and nice song 🙂
Hope you had a wonderful valentines day!
I used to teach the guitar, and it’s something I still try to play every day because I love it.
Only problem… I can’t sing, so I don’t try! But it’s something I may take lessons for in the future.
Gavin,
Thank you very much!
As you might be surprised to learn, I do not really know how to play the guitar…or sing. Shocking I know!
I think we need a post with your guitar playing!
Andy
Hi Andy,
I think Maroon 5 should name a song for you 😉
I have recently started to do more with video but it’s not an integral part of my marketing mix or content strategy. Yet.
Sarah,
Thank you very much! The next time I speak with Adam Levine I will let him know that. 🙂
What is stopping you from using more video?
Andy
You sure made this interesting Andy! I like the part you illustrated with your two cats.
Being YouSELF is the message here and you have courageously done this video!
So many people are camera shy. But it is so important to get up front and be yourself in this industry.
What an illustration. (applause)
Donna
Donna,
Thanks! I appreciate the support!
Andy
I like this song in your performance) thank you so much for this post