Your Social Networking Power Profiles is here for the week! This week we are doing a social networking power profiles on Dayna Schmidt. She is a rock star at video, and networking.

Name of principal(s) Dayna Suzanne Schmidtsocial networking

Company MotoMedia LLC & Freelance Content Producer

Industry Digital Media Production

Time In Business 9months


Twitter Id @daynasuzanne

Brief Bio

Dayna Suzanne Schmidt is a jacktress-of-all-trades, including digital media production, content creation, writing, marketing, project management, video, social media and just plain being awesome. She is addicted to networking and refuses to ever download any version of Angry Birds. In her spare time she does the mom thing while periodically rocking a mohawk.

When did you start using social networking?

In 2007 I started using MySpace & Facebook, and I expanded my facebook page for my business-du-jour in 2009. I have since started a twitter account, and run the facebook, twitter & blog for MotoMedia LLC.

How did you start learning about social networking platforms? In-person event, classes, webinars, on the job experience?

I learned because my boyfriend at the time heard about MySpace. I boycotted it for a while, but once I signed on I was hooked. It was more word-of-mouth & personal use than any business endeavor back then.

What is your favorite social networking site for business? Why?

I really like twitter for business. I think of twitter as an online cocktail party,  and I love a good cocktail party. I also enjoy the 140 character challenge.


Do you have a specific strategy that you use to be more effective when using social networking?

Ask questions & give compliments. Be genuine in both, but they create great response.

How has it changed your business?

It certainly directs people to the blogs I write. For MotoMedia, our videos are easily embedded & shared with the world.

What was your biggest mistake in social networking?

Creating so many accounts! Thank goodness for Hootsuite or I’m not sure how I could keep up- I currently manage 7 accounts! Ack!


What would you tell people starting out in social networking to focus on today?

Creating conversations & connecting with people. It should be fun, not a chore. If you’re using it for your business & it’s the last thing you want to do, outsource. There are plenty of great people out there who can help.

What direction do you see social networking going in the future?

I hope it goes the way of video. Things like chatroulette & skype already exist, but they are more for fun. It will be nice when we can all connect quickly & easily on facebook or twitter with a video snippet: maybe 20 seconds instead of 140 characters!

This has been your social networking power profiles of the week!

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