I need to write a touching letter to Facebook about my Facebook friends list. Please take out your Kleenex’s, because I am sure this conversation on my Facebook friends list will be a gut wrenching, soul breaking type of letter.
We have been through so much over the years. From the first time I used your Facebook ads and thought I only paid $25, which turned into a nice recurring $1000 for you to all the friends you have axed along the way. Oh, here is a blast from the past. Do you remember the time that you basically made your Facebook friends list essentially useless?
As an entrepreneur I know that I might not fit your average user profile. Yes I do mix business and pleasure on Facebook. My oldest Facebook friend is my wife, and 80% of my Facebook friends are business connections. Maybe if I used the word, “Dude” and “Awesome” more often in my Facebook vernacular like your original market: Gen Y college students I would fit in more with your idea of what a Facebook user should be.
So, maybe it should come as no surprise that I use Facebook events to build a closer relationship with my network. In order to do that I want to send event invites to the correct people. I am sure my sister has no interest in my services, but there are a lot of business professionals who are interested in my webinars on Google+, Facebook, Twitter, LinkedIn, and WordPress.
Therefore, I am a little perplexed at how Facebook could turn off the List functions for event invites. It used to be that you could invite everyone in one list at the same time. So, therefore, if you had 100 real estate agents you could click one button and invite them.
Why? Yes, why would you mess with something that works smoothly?
Now, for the rest of us looking to actually use Facebook for events and fan pages here is the idea that I have been using for a few months.
Now, if you have 4400 friends on Facebook they want you to click on each and every one of them. I can either pay some to do this, which is a waste of money, or I can work smarter.
Facebook Friends List Event Go Around
Facebook Friends List Future
Despite the backwards approach to theirs lists recently, I still believe they will right the ship on this one.
Then hopefully at some point Facebook will realize that they have to make a useful Facebook friends list.