As we start to embark on a new year, I have some exciting new changes that I want to discuss. For those who follow me on social media, you are probably aware that I just a new job. I am now the Digital Marketing Executive for Beyond Technologies (A Beyond Key Company). They are based here in Chicago and have a global team to help deliver some of the best software services for small to medium businesses.
What does this mean and why are you telling me all this?
Very simple, as a member of Beyond Key I have the ability to work with amazing developers focusing on solutions in:
- Internal Communications Tools (ex. SharePoint)
- Machine Learning
- Artificial Intelligence
- Cloud software solutions
I still want to spend time writing on this blog about how to market your business. That is a founding pillar of this blog since I started it 10 years ago (upcoming anniversary in January). That said, it is vital for me to expand. For the past few years, I have felt a shift in technology again. I don’t have the technical skills to help companies with these technical challenges. However, my colleagues at Beyond Technologies do. That Is why I started working there.
It is also the reason why over the next few months I plan on adding more content about the topics above to ensure that my marketing stays in line with the latest best practices. Also, I want to cover the following topics that are the future of digital marketing. These marketing topics include:
- Virtual Reality
- Augmented Reality
- 360 Videos
- IoT marketing
- Alternative Ad Platforms (outside Facebook and Google)
With all the great ways to improve our digital marketing strategy, it is important to start broadening our horizons.
We look forward to sharing these thoughts with you in 2020. This will be the last blog post for 2019. Have a great holiday and a better new year! Looking forward to adding more to this blog in 2020.