CBS.Com: Your Ads Are Horrible!

consumer research

I was on the elliptical machine this morning at the gym. As I am often wont to do, I watched mindless TV shows. Before someone gives a snarky remarks about watching crap on TV, I want you to know that I know what you think you know you are going to say to me.

In other words, I should probably be feeding my mind with information about business. However, mindless TV fills up the time faster and allows me to work out longer.

Plus, as long as I work out what difference does it make. Why I am rationalizing this to you.

Back to the topic at hand! I was watching Two and A Half Broke Girls on CBS.Com. I have a paid account that I use through my tablet.

CBS finds it okay to charge you $6 per month to watch their programs on their website. Okay! I get it. They have to make a profit. However, unlike Hulu (I paid more for no ads) and Netflix they also have commercials. A lot of commercials! Like annoying amounts of commercials.

The type of interruption marketing… Read More→

69 Favorite Digital Marketing Strategies

Digital marketing strategies can come from anywhere and everywhere as you will see in this post today.

Just to give you some background, a few weeks ago I asked digital marketers to list the biggest negativeĀ Digital Marketing Strategy.

I thought we should flip the switch on that question, and ask entrepreneurs what their favorite digital marketing strategies are. The response was overwhelming.

We have 69 (I swear this was the number of quality responses) digital marketing strategies below from marketing agencies and regular entrepreneurs. These digital marketing strategies span Read More→

Blog Presentation at WordCamp St. Louis

I just spoke at WordCamp St. Louis onĀ 7 Scientifically Proven Steps To Engage Your Blog Readers. As usual, it was a smashing success. Of course, I say that with a modicum of modesty.

Here is a quick review of the talk, along with the some extras that I gave to my audience. The key here is to juggle and juggle often! Well, that is not the only key. However, I always like to mix in juggling and blog discussions. Read More→