How Google’s Design is Dictated by Dollars

How does Google afford to provide a free search service to the public? Due to its popularity, Google allows users to search free while charging advertisers fees for increased exposure. Before, it was easy for users to decipher between paid and organic listings. Users assumed organic listings were based on Google’s complex algorithm, presenting searchers with the ‘top’ or ‘best’ results.

However, modifications, driven by the dollar, occurred over time. As one will find below, the modern-day design looks a lot different from before, especially regarding local listings. For example, users need to wade through Google’s carousel, seven pack, Google-owned Zagat ratings, and paid searches to (finally) find organic results, which only account for less than 10% of the information offered on results page.

Google’s money-based modifications disturb both users and advertisers. Modern users wonder what results are listed due to vendor merit and which because of commercial intent. Moreover, vendors feel pressure to advertise, feeling organic, search engine optimization efforts are futile in comparison to paying Google for greater exposure and impending clicks. Read about what age group and gender has a tendency to click more paid ads. Also, learn the percentage between organic and paid-ad clicks. Results, stats, and assumed Google intent will surprise you.
How Google’s Design is Dictated by Dollars [Infographic] by Virtual Hosting

Interview With Amy Baxter Tomorrow

Join us tomorrow night for an interview with +Amy Baxter on she went from a bad incident with her son getting a shot to a fully fledged company.

Amy Baxter MD- – CEO, inventor, founder, visionary, dynamo – there are not enough words to describe this amazingly talented and inspiring leader. She keeps the Buzzy Team moving at an incredible pace while juggling a research career, pediatric emergency practice, husband and three kids under the age of 17! Loves teaching, sci-fi, ska, and drinks more coffee than anyone else in the planet.

Here is Amy’s Tedx Peachtree Presentation


http://buzzy4shots.com

We will start at 6:30 PM CST, so make sure to join us on the website to take joint notes.

Remember to also invite your friends by sharing this event.

Join us at StartUpGap.Com

Inaugural Start Up Gap Episode With Joel Comm

For our inaugural episode we are interviewing Joel Comm, a New York Times Best Selling author and the genius behind one of the top

iPhone apps in the world, iFart. We will discuss how he started his career, and the lessons you can learn from his vast experience. We covered him earlier in the year in The Greatest Sales Pitch Ever.

Here is his bio:

I’m Joel Comm, an entrepreneur, New York Times Best Selling Author, and new media innovator. I have consistently been described as one of the world’s foremost authorities on Social Media, Internet Marketing, eCommerce and Mobile applications.

https://plus.google.com/+JoelComm1/

Note: To watch this interview, register at:

StartUpGap.Com

See you on Tuesday!

Andy

P.S. Almost Forgot! I have a surprise giveaway for those who attend this inaugural event. Yes, you have to be present to win.

Happy Halloween

headless-horseman02Happy Halloween to one and all! Thought I would scare you enough with this post, so you would have trouble closing your eyes in bed tonight. If that does not work, hold your breath, and I will come up with something better.

Therefore prepared some images which will enthrall and terrify you. Enjoy the Halloween images below! Ha! Ha! Ha!

If you dare!

Scary Halloween!

ghost02

who’s that lady? Why is she a ghost?

clown01

I don’t know?

  death01

tell me now! who dares go go there?

skull01No! Don’t Put Me By The Window!

Spooky Face In Window

Oh Phiew! There is no one there! Ummmmmmmmmmmmm!

Now For The Scariest Thing Of All!

Monthly Social Media Community Hangout On Air

social media community Ready to meet amazing people at our free monthly social media community hangout out on air. Bring your questions about social media. Be prepared to connect with others on the hangout. Then get your butt over onto  Google+ today to join our free social media community hangout. This is an open networking event for those looking to create dynamic connections online.

Plus, I will refund your free ticket if you do not smile at least once during the entire Hangout.

Monthly Social Media Community Hangout On Air Details

What: A monthly meeting to connect with other business owners.

When: Tomorrow, October 30, 3:00 PM CST

How: Through video chat on Google HoA and YouTube live steaminggoogle hangout on air
Who: You, me, and plenty of other entrepreneurs.

This is the Social Media Monthly hangout. Lets connect, break bread online together, and create valuable connections.Will post link 10 minutes before event here on Google Plus Event Page. First 9 can join live, and interactive comments on YouTube for those who do not want to be on camera. This is recorded.

This is a social media event, so be social and invite your friends, followers, and connections. Look forward to seeing you there!

Google Hangout On Air

Social Networking Minute: Meme Generator

This weeks social networking minute will cover how to use the Meme Generator on your mobile phone to create dynamic images for your social network.

 

Social Networking Minute: Meme Generator

Social Networking Minute: Power Scheduler App

This weeks Social Networking Minute focuses on the Power Scheduler App available in Google Play. The video below is from my Samsung Galaxy S3.

If you are like me, and need to remove distractions then removing your phone as a distraction at certain points in the day can be very helpful if you are potentially distracted by phone calls and emails.

To help you manage, use apps like the Power Scheduler app to stay focused.

Social Networking Minute: Power Scheduler App

Social Networking Minute: Hootsuite Bulk Schedule Update CSV Trick

This weeks social networking minute will show you a trick on your CSV file that you need for the HootSuite Bulk Schedule Updater to work.

Social Networking Minute: HootSuite Bulk Schedule Update

Check out my Hootsuite post from last week for more info on the bulk schedule updater.