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I had a brilliant idea this morning. I have great thoughts. In fact, I was so excited about the idea that I have great thoughts that I decided every Thursday I would share these ideas in my Thursday Thoughts with you. This will be a new segment where I spend 1-2 minutes discussing awesome things happening in the industry.
This week I thought we should discuss integrated marketing for your business. A number of business professionals keep their online and offline marketing separate from each other. Not only does that hurt your business, because of having a splinted marketing strategy, you are also losing the momentum that transfers offline to online and vice versa. Integrating your marketing provides you with the best of both worlds.